Taste your own truth.
AD: Sarah Marraffino CW: Spencer Hickman
According to Scientific American, there’s a 50-50 chance we’re living in a simulation. Who’s to say what’s real (butter) and what’s not?
Inquire within.
NFTs
What else is real and not at the same time? NFTs.
This collection pokes fun at the trendy art form and turns cryptobros into butterbros.
AR
Reality’s melting apart.
Use an AR filter with our butter to peel back the veil.
Experiential
The Hall of Simulations is an interactive out-of-home exhibit home to both real and unreal versions of objects. Onlookers can speculate whether a pancake is actually a hologram, a dog is actually a robot, and so on.
But this isn’t some sloppy wax museum; you won’t be able to separate reality from illusion.
